AEO Score Report
What We Found
We analysed the website insurf.io using 15 queries, of which AI retrieved 8. The overall AEO score is **48/100**, indicating a grade of **Needs Work** with a low retrieval rate for relevant content. The highest-impact recommendation is to enhance visibility by clearly stating what Insurf does at the top of the homepage, as this is crucial for improving AI citation and addressing the **8 queries** with no matching content.
- Your homepage doesn't clearly explain what Insurf does near the top. Add a simple sentence like 'Insurf is a [what you do]' or 'Insurf helps [audience] do X' — this is one of the strongest signals for getting cited by AI.
- None of your pages have a question followed by a direct answer. Try adding headings like 'What is X?' or 'How does X work?' with a clear answer below — this is one of the most effective ways to get cited by AI.
- No matching content for 8 queries: "best tools for tracking payer decisions and deadlines", "best tools for coordinating physician reviews", "how to coordinating physician reviews" and more
- Brand invisible in top chunks for 3 queries — content retrieved but brand not mentioned
- 8/15 queries are citation-ready
- No FAQ structured data found — adding this helps Google display your answers prominently in search results
- Your blog or article pages aren't marked up for search engines — this is a quick win for Google visibility
- Your organisation details aren't defined for search engines — add your company name, website, and a short description
Query Alignment — 15 Queries
| Query | Retrieval | Brand | Status |
|---|---|---|---|
| best tools for drafting source-cited prior authorizations | 0.56 | 0.59 | Content Present |
| best tools for tracking payer decisions and deadlines content not found — no page answers this query | 0.50 | 0.20 | Gap |
| best tools for submitting denial appeals | 0.56 | 0.81 | Content Present |
| top resources for drafting source-cited prior authorizations | 0.55 | 0.59 | Content Present |
| best tools for coordinating physician reviews content not found — no page answers this query | 0.45 | 0.41 | Gap |
| how to drafting source-cited prior authorizations | 0.57 | 0.58 | Content Present |
| top resources for submitting denial appeals | 0.56 | 0.80 | Content Present |
| how to coordinating physician reviews content not found — no page answers this query | 0.41 | 0.40 | Gap |
| how to submitting denial appeals weak combined signal — improve both content match and brand presence | 0.56 | 0.41 | Gap |
| best tools for reporting outcomes of appeals content not found — no page answers this query | 0.53 | 0.80 | Content Present |
| how to tracking payer decisions and deadlines content not found — no page answers this query | 0.52 | 0.18 | Gap |
| top resources for tracking payer decisions and deadlines content not found — no page answers this query | 0.52 | 0.22 | Gap |
| how to reporting outcomes of appeals | 0.56 | 0.42 | Content Present |
| top resources for reporting appeal outcomes content not found — no page answers this query | 0.54 | 0.61 | Content Present |
| instruments for keeping track of payer decisions and deadlines content not found — no page answers this query | 0.52 | 0.18 | Gap |
Frequently Asked Questions
Because AI systems only select content they can directly use as answers. If your content doesn’t match queries or isn’t structured clearly, it won’t be picked.
It’s an analysis of how your content performs in AI systems—showing what gets selected, what doesn’t, and why.
SEO focuses on ranking pages. AEO focuses on being selected and used in AI-generated answers.
